Design

When the strategic planning portion of the project is completed and the roadmap to success is finalized, the next most important step of the process is design.

Web users form first impressions of web pages in as little as 50 milliseconds (1/20th of a second), according to Canadian researchers. In the blink of an eye, web surfers make nearly instantaneous judgments of a web site's "visual appeal." First impressions can color subsequent judgments of perceived credibility, usability and ultimately influence decisions.

Many times, your first contact with an industrial prospect, a new retail prospect or a potential resident is your website. Look at it as an office open 24 hours a day, seven days a week, 365 days a year. when it comes to selling your county or community, the old adage about first impressions has never rung truer. You only get one chance to make a first impression. Make it a good one!

While the design phase is a critical step in the development of your new website, it is also the fun part. Before we start building your new site, our designers look at your area, its heritage, its landmarks, its claim to fame so to speak and incorporate images into a look and feel designed to put your best foot forward. For example, Peach County's website obviuously uses a peach motif. And Byron's new site is built around its landmark train station.

We utilize bright, crisp colors, carefully chosen fonts and sparkling clear images to assure the visual appeal of your site. We also work hard to make your new site search friendly ... avoiding the shortcuts many designers take which hide you from the all important search engines.

The dynamic database-generated content of your site is seamlessly integrated with your static pages to create a pleasing overall appearance designed to bring your constituents back time after time.

We also put a lot of emphasis on navigation during this design process. CIT Internet sites are carefully planned to keep your visitors on the beaten path, giving them quick access to important information from any page on the site and preventing them from getting lost and confused by poor navigational planning.